Dieux du Stade - Making of Calendar 2008 (2007)

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.

Director: Max Guazzini
Genre: Documentary
Runtime: 103 min
Release Date:
Cinematography: Max Guazzini
Country: France
Original Language: en

Keywords

making of, charity calendar

More Films by Director: Max Guazzini
More Films in Genre: Documentary

Frequently Asked Questions

What is Dieux du Stade - Making of Calendar 2008 about?
Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.
Who directed Dieux du Stade - Making of Calendar 2008?
Dieux du Stade - Making of Calendar 2008 was directed by Max Guazzini.
How long is Dieux du Stade - Making of Calendar 2008?
Dieux du Stade - Making of Calendar 2008 has a runtime of 1h 43m (103 minutes).
What genre is Dieux du Stade - Making of Calendar 2008?
Dieux du Stade - Making of Calendar 2008 is a Documentary film.
Where was Dieux du Stade - Making of Calendar 2008 produced?
Dieux du Stade - Making of Calendar 2008 was produced in France.